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You will NOT read (or hear, because you really do need to LISTEN) to a re-cap directly from in the trenches of the IAB Podcast Upfront 2017 quite like this one.
This re-cap will reveal insight and information from in the trenches, distilling the information from the perspective of a podcaster, podcast advertiser and branding expert spiced up with She Podcaster humor a la Jess.
Show 111 Super Quick Re-cap!
- Love and missing each other
- A random cool introduction - and no Elsie is not sitting on a husband
- What it means to be Jess at the Podcast Upfront!
- The re-cap of the Upfront begins and it involves those that could eat their young
- Quest Love and how what he said resonated with Jess so very much
- An assessment of the Podcast Upfront ‘formula’ and whether they hit or missed
- The big misfire taking advantage of how to sell podcasting to advertisers, and being a celebrity, will not do it
- The impact that Wondery had when going on stage
- A blow by blow commentary of what went down on stage at the Podcast Upfronts!
- How fashion and appearances influence the podcasting space
- Midroll stats broken down
- How Marc Maron pissed off his first advertisers and made them a bunch of cash
- Which network took credit for taking ‘undivided attention’ for listeners
- Some crazy stats from WNYC and what does ‘taking action’ actually mean
- AdLarge and Jim Brewer
- Elsie always gets info first, but THIS TIME…Jess got the info!!!!!
- The newest Edison Research revealed!
- The most expensively catered lunch, oh yum!
- Mike Rapaport started hosting and woah
- Norm Pattiz and Mike Rapaport, pure bliss it seems
- Team Podcast? Too much on your podcasting plate? Take a look at our sponsor!
- And on to Mid-Atlantic Podcast Conference abridged!
- Mark Asquith’s harrowing journey to a podcast conference
- A conversation with Rob Greenlee, John Bukenas and The Jimmy
- More about the happenings at MAPCON
- Get your tickets to Podfusion!!!
Links mentioned by Jess and Elsie!
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