She Podcasts

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Super Quick Re-cap!

  • Elsie has proper wifi!
  • What makes Elsie happy: being able to back-up to Backblaze consistently, being able to update iOS apps immediately,
  • Jess is doing a AAAAAAMAZING set of webinars for podcast advertising OMG
  • Setting time away to do THE WORK never seems to happen as we thought
  • How do we truly get things done?
  • Workflow, workflow, workflow, apps, apps, apps, discussions
  • Dentists 😰
  • 19:40 NEWS
    • Facebook now has 2 billion users per month! Holy 🙀
    • How Elsie’s Mom listens to She Podcasts
    • Jess and Elsie break down why exactly podcasters benefit from being on Facebook and what you need to do to take advantage of it
    • In order to reach people you have to go where they are, not cry about where they are NOT - #JessWisdom
    • Podcast Movement 2018 is in Philadelphia!!!
    • 35:38 Monetizing your podcast conversation begins through a hypothetical
    • Where do you go if you want to monetize your back catalogue?
    • How much money are you going to make by doing dynamic ads with your back catalogue
    • A breakdown between direct to consumer vs brand advertisers
    • For a lot of podcasters dynamic insertion is really not the way to go, monetize your community instead
    • 52:38 Jess’s advertising conundrum number one: what are you missing out by not trying it?
    • 59:34 Jess’s advertising conundrum number two: what do you do when the CPM is soooooo low? Should you tell the advertiser?
    • 1:09:50 Monetizing your back catalogue behind a paywall, what do you need to make it successful?

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

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Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

 

Direct download: sp151.mp3
Category:general -- posted at: 7:38am EDT